Now, I know from past articles that the BBC can be - particularly when it comes to "Health" articles - strangers to the concept of the proper processes of science. And in all probability they have jumped at the combination of press release and Lancet article to hype something up beyond what it deserves (i.e. it might work a bit in some cases, and won't be on the market for years anyway)
But on the other hand... a pill to cure jet lag would be such a nice thing to have...
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