Not content with being spoilsports to children (apparently giving away bits of the plot to the last Harry Potter book), the New York Times are now trying to ruin it for technophile bloggers by unveiling the identity of Fake Steve Jobs (link to FSJ, not NYT).
We know he's not the real one, he says so. So we don't *need* to know who it is, and speculating about who it is is only fun when you don't know. As soon as some supercilious smug git comes out and says "well, actually it's so-and-so" it ruins all the fun.
What's next, a Dec 24th headline telling kids that Santa is made up?
Monday, August 6
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